Create your account
Sign in or join BTB, then create or select your business in Manage My Business. Individuals and sole proprietors can start.
Your products.
Your shop.
Your next customer.
Looking for another place to sell your inventory? Create a free BTB Marketplace seller profile. Bring your products, prepare listings, and build a public shop without listing fees.
Free profile and product drafts · No required Marketplace subscription · Optional paid Storefront
Three steps to your seller page.
Built for independent sellers with vintage finds, accessories, home goods, collections and other permitted inventory. Start with what you already own.
Personalize your shop
Save your free Marketplace profile with your name, photos and description. Add product details and photos using BTB Commerce.
Choose a selling route
Publish eligible cash-pickup listings for items you own. Eligible online sales require live Stripe approval and a verified checkout and delivery route.
A plan that fits your business
$0/month · Free Marketplace profile
Optional $9.99/month · Storefront
Start free. Add a Storefront only when you need it.
Show and sell your own inventory
Create a seller page and product drafts. Eligible personal inventory can be listed for local cash pickup and buyer messages right now.
Cash changes hands directly between buyer and seller; BTB does not collect it or offer purchase protection. Eligible online Marketplace orders use BTB checkout after the seller's live Stripe payment and payout checks.
Your own ecommerce shop
Manage your catalog, use approved supplier product tools, and create eligible shared Storefront listings.
Online checkout is offered only where the seller's Stripe payments and payouts and each product's fulfillment route are verified. Eligible higher BTB plans already include Storefront—no duplicate subscription required.
Clear costs, before you start.
$0Free Marketplace seller profile and product drafts.
8% + $0.30Posted fee on completed native Marketplace sales. Not charged on cash meetups.
$9.99/moOptional independent Storefront plan, unless already included in your BTB subscription.
Can I start today?
Yes. Create a seller profile and save product drafts. Eligible items that you personally own can be published for local cash pickup with buyer messages. Eligible seller-owned inventory can also use native online checkout when the seller's Stripe account and product are approved for that route.
Do I need an LLC or a subscription?
Neither is required to create a free Marketplace seller profile. An individual or sole proprietor can get started, although applicable business, tax and marketplace rules still apply.
What about my existing Stripe account?
BTB checks the Stripe connection for the business selling the product. If that business already has a live, approved connection, BTB should reuse it. New sellers only need to complete the steps required for their own business and product checkout. A BTB platform payment account does not automatically approve independent sellers.
Can I sell dropshipping products?
Eligible supplier items may be available through the Storefront catalog after subscription, permissions, product and fulfillment checks. You must be able to fulfill every item you advertise.
What items are prohibited?
Read the Marketplace Rules & Seller Standards. Counterfeits, stolen merchandise and other restricted goods are not allowed.
Your inventory deserves another place to be seen
Create your free BTB seller profile.
Set up your shop and organize your catalog without paying a Marketplace listing fee.